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Past Events

JMJ In the Streets – Carnival 2022

Date: August 28, 2022
Time: 10:00 am - 8:00 pm
Location: Notting Hill W11

JMJ In the Streets – Carnival Vibes!!

This year’s Notting Hill Carnival was absolutely Amazing, the music, the vibes, the people, the food, the love, the heat on feet. . It’s normal at Carnival to wear kicks you don’t mind getting dirty but this year this wasn’t the case, so many grails on display.

It’s been a while since the last Carnival and you could feel that people came to really have a good time without any drama, while looking fly of course!

My birthday Is in August, the week leading up to Carnival. So historically Carnival has been like a birthday party for me and this year the celebrations were TOP draw.

Bumped into SO many friends and family it was like a V.I.P gathering, to ALL that reached I hope your experience was as fantastic as it was for me, bring on next year, already looking forward to my next birthday party.


Date: July 23, 2022
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Location: Battersea - Brixton - Patmore


JMJ would like to send a MASSIVE SHOUT OUT to the PATMORE FAMILY!  

Thank you to everyone that made it down, we had a bit of a late start and also they wouldn’t let us into the function room to get our dance on… BUT it was still an AMAZING night.  Authentic Patmore, no plan and it worked out perfectly.

The images I had In my head of us all together catching up was achieved, so a successful night all round, which eventually led to being OUT OUT!! (You know how we do)

Already looking forward to the next PATMORE REUNION, will be sometime in autumn, happy for theme suggestions, will keep you posted.




The Panel Online ‘Sneaker Ball’ at The Sway Bar, Holborn.

Date: July 10, 2022
Time: 6:00 pm - 11:00 pm
Location: The Sway Bar - Holborn

UK sneakerheads got all dressed UP and turned out to show their support and love for a community of like-minded individuals with nothing but love and admiration for one another. 

Great night to connect and enjoy what Is a thriving community which celebrates life, and we happen to be into our sneakers. The outfits were top shelf and the socials absolutely amazing!! All in all a magical night at The Sway Bar In Holborn.

Brixton Streetwear New Collection Launch – Soho House – Brixton

Date: June 2, 2022
Time: 4:00 am - 11:00 pm
Location: Soho House, Brixton Studios

JMJ would like to send a BIG shout Out to @brixtonstreetwear for hosting a great latest collection launch party at Soho house In Brixton.

The energy in the room was tremendous and that’s due to the work @pete_bsw & @dan_bxtn have put into creating a brand that at its heart represents community & family.

They put the passion in fashion. Thank you for the invite guys, keep up the great work, much love and appreciation as ALWAYS! Great to catch up with family @kingoftrainers @marvinambrosius

Super Saturday – 28th May – 2022

Date: May 28, 2022
Time: 12:00 pm - 6:00 pm
Location: Selfridges - London W1

On route to Selfridges, walking from Oxford Circus, I got stopped a couple of times and asked If I’m Jumpman Journals, get talking with them, turns out they follow our Instagram feed, they are also on route to Super Saturday. I head straight up to Offspring and see the queue leading to a counter packed with the new Travis Scott Air max 1. This part of selfridges Is buzzing with all kinds of sneakerheads and security trying to keep some kind of order. The thing about the sneaker community Is they always come with love for the culture, hence there Is never any trouble.

Only hang about upstairs for a bit before making my way to the Devonshire Arms on Duke Street, as I bust the cobbled alley next to pub I buck the whole London and Urban Syndicate family, everyone’s got a yellow selfridge bag with a pair of the Travis Air Max 1s, the talk In the air Is weather you copped the yellow or brown ones?

The energy and vibe In that alley Is priceless, it’s what the whole thing Is about for me, breaking bread with like-minded individuals that have a genuine passion for sneakers and community, everyone is just so welcoming, happy to talk, take pictures and swap info, you know you’re amongst friends. You’re meeting people that you might have only had contact with via Instagram. Sneakers! Culture! Community!

It’s a seasoned sneaker pot simmering on a slow boil to greatness and JMJ would like to salute Offspring putting together the ingredients. The streets around central London were buzzing, W1 Is always lively but on this particular Saturday when Mr Sunshine shows up to the party, you know you’re going to have one of those days to remember. 

On Saturday 28th May 2022 Offspring helped make my Saturday Super! Real talk! 

BIG UPS to all that was there and hopefully I managed to talk to you, thank you to the community for being a top notch bunch of individuals. Much love from the JMJ as ALWAYS!





















Crepe City – BoxPark – Wembley – Sunday 8th May 2022

Date: May 8, 2022
Time: 12:00 pm - 8:00 pm
Location: Box Park - Wembley

So I arrive at Wembley Park tube station and stand at the top of the stairs leading down to Olympic Way, I just stand there and absorb the energy coming off the many sneaker enthusiast on their way to Boxpark. So many different types of sneakers, different colours, makes and styles, but unique to that individual In the way they’ve decided to rock them In terms of outfit and style.

As I get to the entrance I start to see familiar faces within the community, it’s always a great thing to connect with the Instagram sneaker family, it’s quite overwhelming how many people already know of and follow the JMJ IG feed. The words of encouragement are massive, it’s always nice to hear that there Is appreciation for what you’re doing.

I Know I go on about the camaraderie a lot at this event but it’s such a breath of fresh air to see so many welcoming faces, all willing to give their time and stand for a pic or chat sneakers and support the work were doing to celebrate sneakers, but more importantly the work we’re doing to celebrate the people that love sneakers, we like to focus on the users of the products.

Whether you’re there to cop a few bits, or make change from selling kicks, or if you were there to soak up the sneakers love and connect with your fellow sneakerheads this was the spot to be Sunday 8th May 2022.

Thanks to all that I managed to spend some time with and thank you to each and every person that showed up and brought that positive energy that Boxpark was filled with. 


Date: March 26, 2022
Time: 10:00 am - 11:00 pm
Location: NikeTown - London W1

Now I’m going to say some things that might be controversial so brace yourselves and don’t shoot the messenger. Now it’s been said that next to the Air Jordan line, the Air max line is the most significant piece of sneaker culture that there is, end of!

I know! I know! Calm down! Calm down! It’s a bold statement and very matter of fact.

Straight away I’m drawn to adidas’s history, the pioneers if you think about it, the first to set sail. But others had entered the seas.

1892 – Keds – First sneakers ever produced.

By 1917 sneakers began to be mass produced and actually got the nickname sneakers because they were so quiet. (Kinda creepy if you think about the times, Jokes!)

1923 – Converse entered the seas and Chuck Taylor’s became the best selling basketball shoe and sneakers were here to stay.

1924 – Adi Dassler (Boss name by the way) created a sneaker named after himself adidas and the brand became the most popular athletic shoe in the world. Little side note: his brother Rudi (their parents were big pimpin when it came to naming their children – Adi & Rudi Dassler, come on!) 

So anyway Rudi starts his own brand Puma, you might have heard of them.

But adidas was the brand that took it to another level early days and that has to be recognised.

But we’re here today to talk about the Swoosh! That little engine that could, that little upstart that went on to change the sneaker world, and by changing the game pumped life into all the brands they were up against, and it all started with Air Max. With science they aimed to revolutionise our sneaker experience in a way never done before.

“Nike Air technology consists of pressurised air inside a tough yet flexible bag and provides more flexibility and spring without compromising structure. The Air-Sole units maintain their given form with elasticity, lower impact and keep the shoe snug and lightweight.” – Nike

1978 – Nike Air Tailwind were the first sneakers to use Air cushioning technology, introduced by former NASA engineer Frank Rudy, or as he’s known around JMJ headquarters ‘Rude Bwoy Frank’. ‘One giant step for Nike’

1987 – OK now it gets emotional! It’s Thursday 26th March 1987, I want to say it was a summer’s day, and I’m sure it was somewhere but in London it was freezing as I remember it. (Plus I googled it) 

Introducing ‘The Architect’ Tinker Hatfield, let the games begin! Brought In at a make or break time for Nike, and it’s fair to say he saved Nike with what he delivered.

Air Max 1s, one of the greatest shoes ever! It all starts here, the vibe, the respect, the mystique all starts with the Air Max 1s, which by the way still holds its own with all newcomers to the throne.

I’m sure most of you know but if you don’t, i’m an Air Max 1 bubblehead from nineteen longtime, well nineteen eighty seven to be exact, and although more recent projects have drafted me to other leagues in the sneaker world, Air Max 1s were the first sneakers that let me see into their sole and thereby, somehow affected mine.

On Saturday 26th March 2022 JMJ was in the streets spreading the word and representing the cause, doing what we do! Starting outside NikeTown London W1 and moving on to Carnaby Street while streaming live.

My relationship with Air Max began when I bought the Red Air Max 1s pretty much on release day at Olympus Sports, Tottenham Court Road. I’m sure I went on my jacks, remembering it being a quiet experience and that wouldn’t have been possible with the boys to be honest. (We used to have some unbelievable group shopping trips, us lot released on West End with money in our pockets, we got vibes, we got the chat, we got that five finger discount, wink wink, it’s always going to be eventful) But on this occasion I was on a stealth flex.

Kinda mad thinking how easy it was to get them when you think about how hype it is today, people are going mad for average kicks based on the hyped noise around them.  Anyway, I’ve got my Air max 1s, I’m on the ends, I’m sure a couple of my boys had them, can’t really remember who, hahahaha!

So more about how they felt on my feet, like nothing before, end of really. Walking on Air for real, these trainers were the ideal product for Nike to take over the world with. Ok got to mention quick, sometimes your Air Max would lose its Air! Especially if that was your one pair of kicks and you wore them all the time, and if you were walking in rain with a busted pair of Air Max’s they were breathing like they were on forty a day. It’s all good Nike, we all family here, we can be honest, you sorted it out in the end.

I didn’t walk on anything else for a while, but the thing about our ends is we are always looking for that next thing and if it’s a different brand, Ewings, Reebok or Avia for example, it doesn’t matter. We were not loyal to any brands like that, still ain’t really, if we thought something would work we would try it on for size, only the fly shit stuck around and Air Max 1s hasn’t ever left the arena as one the all-time heavyweight champions!

Of course amongst all of the above adidas was doing their thing, and mainly with the Zx Range. On my manor ZX was killin it, KILLIN IT! In the Earnerton, gwan money mad dayz, the uniform included a pair of Zx, preferably 730s, 930s or Questar In the early days. Then later the royal family, Zx 7000s, 8000s and ok you can include 9000s to complete the set but it was all about the first two for me. Yeah heavy weighter no doubt.

But we are here today to talk about the Max, it’s AIR MAX WEEK and the Air Max 1s came along back In 1987 and shocked the world, it wasn’t a straight away thing, people saw them on other people and said Oi Oi! Let me check those out, they tried them on and that was it! (and of course Nike’s groundbreaking marketing campaigns didn’t do them any harm)

For me Air Max, especially Air Max 1s capture the past and the future In one silhouette, and for that reason they will live on forever.

Crepe City – BoxPark Wembley – AUG 21

Date: August 8, 2021
Time: 12:00 pm - 6:00 pm
Location: Wembley - BoxPark

I arrive at Wembley Park tube station and it’s always a welcome sight of the Wembley walkway from the top of the stairs at Wembley Park station. On this occasion you can feel the sneaker energy, I felt the sneaker energy back at Baker Street station as I started to see more and more people wearing heat on their feet.

The Wembley walkway is peppered with people in fresh kicks, all different types of sneakerheads socializing and connecting with other sneakerheads alike, comparing what they copped, discussing sneakers and just embarrassing the whole vibe, you get a real sense of comradery as you get closer to closer to the event.  People are happy to take pictures, swap social media details and take each person present as a friend and not a foe. It’s refreshing and great to feel after the last couple of years we’ve had. 

As I get to the entrance you have people shouting from the balcony JUMPMAN JOURNALS!

I get the feeling from the Jump that this Is going to be a great event. Straight away I run into Craig Mitch from MOTDx and Kyle Walker from Sky Sports, as sneakerheads they are just blending as any other person at the event, no fan fair, just fan’s of sneakers, we get pictures and I keep it moving.

I’m a people junky and I just dive into this sea of sneaker addicts and swim around just talking to anybody that comes into my stream, and every single person, i kid you not had time and wanted to engage, we talk, take pics, show admiration, compare not compete, it’s an ocean of sneaker love and the waves just keep crashing into me. 

From person to person on my journey saying “your Jumpman Journals”, showing immediate love for what we do, complimenting me on our content and themes, it’s the biggest reward the Jumpman Journals family could ask for and such a rewarding feeling amongst the community we hope to reach. It means the world to me personally because at the end of the day that is why we do it.

I get to connect with followers of our Instagram feed, people that have been there supporting from the beginning, but I haven’t had the chance to met in person, this connection Is especially moving to me as to put faces to our IG family Is amazing, we embraced like cousins that haven’t seen each other for ages and like family we made plans to link up in the near future. From one encounter to the next it was a spectacular event that will be on the Jumpman Journals calendar from now on. Looking forward to experiencing Crepe City In Manchester and other spots around the country.

Again I go back to the energy and comradery around this whole event, I’ve not even talked about if there were bargains or if the prices were ridiculously high, or this, or that. It’s not important really as what was going on as you had resellers trying to unload stock, or buyers trying to get a bargain, an atmosphere of sneaker people doing sneaker things was created, and the thing about this culture in particular Is that it’s all about the love for the works of art we wear on our feet, this being said at Crepe City, BoxPark Wembley, on Sunday 8th August 2021 the tapestry created was a beautiful thing to witness, the sneaker love In the room was pure class and picture perfect.

Sneakers Unboxed: Studio to Street – Design Museum

Date: June 26, 2021
Time: 12:00 pm - 6:00 pm
Location: The Design Museum

After lockdown 2021 it felt good to get out and to attend a sneaker exhibition was an extra special treat. On show you have a timeline of sneaker history from inception to present day.

Southbank Skatepark – August 2019

Date: August 3, 2019
Time: 11:00 am - 5:00 pm
Location: Southbank Skatepark

Another day out filming, this time at Southbank Skatepark which is along the Thames Embankment, another location that’s got a lot of history amongst our group of friends. Objectives of the day was to promote @trainerwarz and capture footage for future Youtube video content.

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